Wattpad
b2b Representation report
For this 13 page report, I worked with stakeholders on visuals, type treatment, layout, and infographics to make the content fun and easy to digest for the viewer. Utilizing Wattpad’s brand portals, found objects, brand colours, imagery, and brand font helped create brand recognition to our B2B viewers. I also made it a focus to ensure that all text and colour contrast were accessible and to include inclusive stock imagery.
Role
Lead Design, Art Direction
TEAM
Creative Director - Amy Wood
